Competence. Confidentiality. Integrity. What do these ethical duties have to do with legal technology and social media? More than in-house counsel may realize. Professional responsibility rules in most states require attorneys to stay up to date on relevant technology. More and more, in-house counsel cannot ethically represent companies without understanding how to leverage these technologies and how they impact a client’s day-to-day business. But what …
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ABA TECHSHOW 2017 Panel Preview – Social Media for Lawyers: From Novelty to Necessity
It was not long ago that adding “dot com” to anything represented innovation and a forward-thinking business and/or brand strategy. Now that websites are pervasive, more businesses have shifted their focus toward social media, especially as many individuals experience the Internet solely through the lens of social media. For service-based businesses, like a law firm, …
Consumers Likely to Pick Lawyers Active on Social Media
While experience, expertise and solid credentials are important in helping prospective clients choose an attorney, so too is an active social media presence. A new FindLaw survey finds that a majority of consumers say they would be likely to hire an attorney who has an active presence on social media, such as Facebook, Twitter and …
White House to Facebook: Let’s Make A Deal!
In early January, officials at the White House met to discuss the possibility of utilizing the current security algorithms which Facebook engineers use to identify and treat possible suicide risks on their site. The current algorithm is able to identify current behavioral patterns by Facebook users that coincide with known, documented qualities of individuals who …
Twitter Turns NARC in 2016: Social Media Begins Informing Users of State Sponsored Attackers
Following a recent spike in state-sponsored cyber-attacks of more than 50 attendees of a prestigious cyber-security conference, the admins at Twitter set out to begin informing their users when accounts are targeted by known state-sponsored attackers via their social network. The event was the 2015 32C3 Conference hosted in Hamburg, Germany.[1] What’s 32C3 you ask? …
FindLaw Playbook – Legal Marketing 103
For most small law firms, the conventional wisdom is that a website with a great design and optimized content will be sufficient to attract potential clients. Get the basics right, and in theory, your phone will ring. But with today’s modern web user, a website is just a thread in a detailed web of online …
Trademark and copyright considerations for your business’s social media presence
This post was written by Emily Campbell, shareholder at Dunlap Codding. Social media is a key tool for businesses. It can bring a brand to life and connect a business with customers. A social media strategy, well executed, can be very profitable. There are, however, several intellectual property issues lurking in this space, and profitability, …
Ill Repute: Episode 6 – Josh Duggar, POTUS on Twitter and pedal pubs
Welcome to Ill Repute, a podcast about reputation and the forces in the 24 hour news cycle and social media that inpact them. In this edition, I am joined by our resident PR consultant, Leonard Lee, as well as my colleague in social media, Joel Leeman. This week, we discuss the reputation management of the …
Deceptive advertising and social media: Old rules apply to new media
This guest post was written by Char Pagar, partner and former member of the firm’s Executive Committee at VLP Law Group. Social media presents an attractive opportunity for almost every business that is trying to engage existing and potential customers. These media platforms can be easy to use, timely, and cost-effective. But, companies using these platforms to communicate should …
Kevin O’Keefe talks legal disruptors and navigating legal technology
Kevin O’Keefe, CEO and publisher of LexBlog, Inc., paid a visit to the Thomson Reuters Eagan, MN campus last week and talked with Legal Current about the biggest disruptor in the legal technology space, skills people should have when navigating this fast-changing world of legal technology, and what keeps him up at night. Watch the …
