Social media: Challenges and opportunities for trademark admins
With more than 500 million Facebook members, two billion videos viewed daily on YouTube, and more than 25 billion tweets sent in 2010 alone, social media has become something trademark administrators must pay attention to. Thomson Reuters is hosting an INTA roundtable, Social Media: A Trademark Administrator’s Perspective, on March 1 in Boston to help trademark administrators explore the challenges and opportunities posed by social media.
Topics covered will include how to monitor trademark infringement on social media sites, how to ensure that your company is complying with all of the latest trademark regulations on social media sites, and what to think about when setting internal and external social media policies.
This roundtable can help trademark administrators understand the key issues to consider when protecting your brand in the social media space, whether your company is just trying to cover the basics or has already launched an extensive social media effort.
The March 1 roundtable to be held at the offices of Thomson Reuters in Boston is one of 20 events being held across the country over the next several weeks. Register here for one near you.