Baker McKenzie regained the top position in the Asia-Pacific Brand Index in a slight reshuffling of leading law firm brands.

King & Wood Mallesons and Herbert Smith Freehills ranked second and third, respectively. JunHe came in fourth, and Zhong Lun took the fifth spot.

Rounding out the top 10 were Nishimura & Asahi, Dentons, Clifford Chance – the biggest mover on this year’s index – and Nagashima Ohno, with Mori Hamada and Fangda Partners tied for the 10th spot.

“One of the big strategic challenges driving legal demand in the Asia-Pacific region is the changing complex regulatory environment in which global clients are operating,” said Jen Dezso, director, Research and Client Relations, Thomson Reuters. “Asia Pacific-based general counsel are looking for strategic partners who can help identify and manage these challenges across boundaries. The Asia-Pacific law firms that were seen as able to connect the dots for clients internationally saw a big boost in this year’s index.”

Compiled annually by Thomson Reuters, the Asia-Pacific Firm Brand Index reflects which firms are upper-most in clients’ minds. It’s based on data compiled from a Sharplegal market research study of the global legal market across 55 countries with more than 2,000 senior in-house counsel, as well as 377 interviews that were conducted with senior legal buyers across key jurisdictions in the region. It also takes into account the views of an additional 265 non-Asia Pacific-based senior legal buyers who were asked which firms they used for their Asia Pacific-based legal needs.

Check out the Asia-Pacific Law Firm Brand Index and download the complete Regional Law Firm Brand Indexes 2022 report. Over the previous weeks, Legal Current has provided insights from regional indexes for the U.S., UK, Mainland Europe and Canada.

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