At the Special Libraries Association (SLA) Legal Division’s annual conference this summer, attendees could choose from more than 200 education and social events.

Among the standouts was the presentation “Secret sauce: Where you’re probably not looking to find your client intelligence,” by Zena Applebaum, Thomson Reuters director of Market Insights & Engagement for Legal and Tax & Accounting Canada, and Nathan Rosen, LAC Group manager.

Their presentation was recently named to the “Best of SLA 2019,” an online learning series that highlights the conference’s top-rated education sessions. Applebaum and Rosen’s session was a deep dive into the world of client intelligence.

They shared how to go beyond the standard resources – Dun & Bradstreet, Hoovers, EDGAR, and legal research and analytic platforms – and tap underutilized resources. They explained how they use these resources in their own research, including how to retrieve and analyze the data within, and explored social media and additional online resources. Their session ended with attendees sharing their successes and failures in developing their own “secret sauce.”

“It’s an honor to be ranked among the best of the best at a conference that included such a broad range of educational events and strong presenters,” Applebaum said. “It was a great opportunity to share how legal professionals can make the most of some lesser-known resources for client intelligence.”

PinHawk Blog is among the industry outlets to highlight Applebaum and Rosen’s SLA accolades. Join us in congratulating them on their popular presentation!

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