Mary Abraham, woman of many hats including author and well-known KM blogger, spoke at ILTA 2014 on Tuesday afternoon about leveraging LinkedIn, or as she called it, “Pimping Your Profile.” LinkedIn allows you to show the world what you can do, according to Abraham. “If you want to manage your reputation online, you need to …
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A (LinkedIn) group effort for managing your brand online
The constantly changing and evolving nature of the Internet and social media presents unique challenges to those managing trademarks and brands online. There isn’t always a clear answer when it comes to things like how best to protect your brand’s reputation online, how to interpret new policies and procedures of ICANN, and how to decide …
- November 3, 2011
- Susan Martin